Jaipur Rugs –Empowering Communities at the Bottom of the Pyramid through Social Innovation

05 June 2018 | Cases | Entrepreneurship

ABSTRACT This case discusses how social innovator Nand Kishore Chaudhary (NKC) revolutionized the concept of the traditional carpet industry in India and empowered 40,000+ rural artisans by providing them with a sustainable livelihood.  In 1978, NKC started a small social enterprise under the name Jaipur Carpets (later on renamed Jaipur Rugs). The startup worked with poor artisans and trained and educated them. It offered Doorstep Entrepreneurship under which the artisans received all the raw materials required and wove carpets from their homes. Jaipur Rugs also offered services like healthcare, programs of financial inclusion, and leadership training. Apart from this, its biggest achievement was eliminating the middlemen and providing a sustainable livelihood to communities at the Bottom of the... »

Employee Diversity at High Beam Global: An Inclusive Approach

05 June 2018 | Cases

Abstract Founded in 2010 in Gurugram, India, High Beam Global Pvt. Ltd. (HBG) is a sustainability-focused market research organization with the mission of providing high research service quality to its clients and vision of integrating organization’s success with employee’s effort and maintaining organisation sustainability. Gurugram being the hub of corporates in northern India helped Rajat Sahni (Rajat) and Abhik Moitra (Abhik) founders of HBG to gain steady business in the research industry. Despite decent business performance and sustainable corporate bustle.  in December 2011 HBG declares to split as HBG Knowledge Services Pvt. Ltd. (HBGKS) and HBG Medical Assistance Pvt. Ltd. (HBGMA). Was the split a strategic move for expansion or an internal conflict? However, the question was how... »

ecostore – the Carbon CaptureTM Pak decision

05 June 2018 | Cases | Strategy

Abstract ecostore – manufacturer of household and personal cleaning products is a New Zealand based company with a strong drive towards innovation and improvements into effectiveness of its products. This case captures ecostore’s journey to introduce a new technology – green packaging made from sugar cane (carbon captureTM pak) and examines the difficulties surrounding its adoption. The technology is its early stages of its development and market acceptance. In the case, students are guided to evaluate company values, culture, underlying philosophies, and business aspirations before evaluating the decision. The case portraits ecostore’s unique business philosophy and commitment to avoid using commonly accepted chemicals normally deemed as safe by the industry in their formulas and to stay true to... »

Volkswagen’s Emissions Scandal: How Could It Happen?

05 June 2018 | Cases

Abstract: The case is a detailed ‘inside’ account of the ‘dieselgate’ scandal at Volkswagen which revealed how engineers had programmed software that enabled its cars to cheat emissions tests. It explores the origins of internal and external forces that propelled the company to market environmentally sustainable “clean diesel” cars while using engine management software to conceal on-the-road emissions of over 40 times the permitted levels. The scandal – one of the biggest of the decade – illustrates contributing factors that are common to many instances of organizational misconduct: obedience to authority, organizational culture, goal-setting, and corporate governance.... »

Eliminating Modern Slavery from Supply Chains: Can Nestlé Lead the Way?

04 June 2018 | Cases | Supply Chain

Abstract The case discusses the global food processing giant Nestlé’s problems relating to modern slavery in its cocoa supply chain. The company faced allegations of using child labor in its cocoa supply chain in Ivory Coast and was also accused of failing to disclose this to customers at the point of sale. Some critics argued that Nestlé was not doing enough and was not being transparent enough in its efforts to eliminate child labor within its global cocoa supply chain. However, in a rare disclosure, Nestlé reported in 2015 that it had uncovered forced labor in its seafood supply chain in Thailand. Magdi Batato  (Batato) Executive Vice President and Head of Operations  at Nestlé  said that the company... »